To conclude a training contract and start a long-term relationship that goes beyond beyond the training period. But the key to digital transformation will come through identified, planned and transparent data acquisition processes and governance. The ultra-rapid transformation of our economies – which in less than 10 years has gone […]
Some schools are even equipped with a team of salespeople who prospect all day, like in a commercial enterprise. It is now also common for schools to have a Paris office to manage relations with companies and receive potential partners during various events such as conferences, cocktail parties and meetings. […]
It now delivers comprehensive services that allow it to serve its customers on all digital levers. So if you were still wondering if IMF was an event like the others, here are some arguments that will convince you otherwise! If you prefer to listen to this interview in audio version, […]
Moreover, the program is based on all questions that may be raised during the year by customers, prospects and employees. IMF is an event that is made to respond to the marketing and commercial issues of our customers and prospects. This year again, they will be able to attend unique […]
Who are often the managers of SMEs. What if the “networker” was worth much more than the “data scientist”? » Want to know more about social selling? You will be able to discover Sylvie Lachkar during the conference “Social selling, a fashion effect”. (Sylvie Lachkar and Hervé Kabla are the […]
An agency executive and a high flyer from SAP, are they going to sell us their soup? Well if digital has worked a miracle, it is there: no. And the pitfall was brilliantly avoided. On the one hand by interviews, generally very interesting, and, on the other hand, by a […]
Blog Digitaleo, relationship marketing specialist Also, through focus on good practices such as “The importance of saying goodbye to customers who unsubscribe”, testimonials and business tips, Digitaleo attracts potential prospects. Thanks to thank you pages ( thank you pages following the download ) optimized with other content to discover, Digitaleo […]
The IT BtoB sector is therefore at the forefront of developing Inbound Marketing strategies ! In theory, the main principles of Inbound Marketing remain the same Like other BtoB and BtoC sectors, the heart of Inbound Marketing in the BtoB IT sector remains to reverse the “interruptive” model to bring […]
At Dexem, these telephone leads represent more than a third of our Marketing Qualified Leads! How do you prepare? To take advantage of this mobile opportunity and understand it in your Inbound strategy, here are some concrete tips: 1/ Optimize your website for mobile Your website should be mobile for […]
This time I’m not talking about Inbound Marketing France but about the Mobile First Index! Mobile: adapt your Inbound strategy to new codes and uses This new way of indexing web content by the giant Google began at the end of 2018 and continues to shake up the SERPs and […]
