But according to him, the marketer’s success is also due to what he does outside of online networks. “The successful marketer is people he sees in real life.” This is a somewhat provocative idea for this LinkedIn specialist! Indeed, for him, social networks are not an end. Being influential is above all moving the lines to get employees and the whole company on board. Before being external, it is therefore a question of creating an internal influence The modern marketer is an explorer The modern marketer is interested in everything, he is an explorer. He is able to take information everywhere, and especially outside of marketing.

The perfect marketer is the one who introduces

He also knows how to implement this curiosity, this state of mind in his company. For Sylvie Lachkar , this is what allows her Hong Kong Phone Number List to “seize opportunities by leaving her cocoon and her company, remaining humble in what we do to learn from others” The marketer of tomorrow has values The perfect marketer is the one who introduces respect : in his profession, towards his customers, his colleagues, his partners. For Gregory Pouy , it is this fundamental value that must guide the work of the marketer and his objectives, which must therefore be financial or non-financial. To be successful, a marketer is someone.

It is this influence that must be at the heart

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Who stops selling If this formulation seems at first sight paradoxical, it finds in fact all its logic. Before selling, the marketer IG Users must make people want to buy . This is the whole challenge of the influencers who are flourishing today in both BtoC and BtoB. For Arnaud Leroux , it is this influence that must be at the heart of our strategies for tomorrow. The marketer must rely on the employees, who can ultimately become the best ambassadors for the brand’s products and services. A successful marketer is a marketer with a vision And if the marketer of tomorrow was above all the one who looks at a distant horizon.