Emphasize a key benefit or incentive that the customer will enjoy by taking the desir action. That’s important because people understand positive statements 30% to 40% faster than negative ones. Over time. your customers will begin to form a positive sentiment toward your brand. which. in turn. will likely result in positive responses. Tell the customer what they’ll gain by reacting quickly instead of what they’ll lose if you’re running an SMS marketing campaign to promote a limit-time offer.
Suppose you’re promoting a summer
Suppose you’re promoting a summer sale that will end soon. Here’s a good example of how you should tell your customers about it: <Brand Name>: Save big this summer! Use promo code BEACH321 and enjoy a 50% discount on your next purchase. Offer valid till 7/31 The entire text consists of three europe email list sentences. two of which say something positive. The final sentence creates a sense of urgency without causing panic or fear. Follow suit and avoid sentences like “Hurry up before the time runs out” or The offer won’t last forever.
Here’s a great sample
Here’s a great sample text message that ticks all of those boxes: SMS example from Shooop.me Source 3. Use simple and clear language U have only 160 chrctrs 2 get ur point across in txt. so use dem wisely! You’re not alone if the above sentence made your eyes itch. While using IG Users such short SMS lingo with unusual abbreviations — known as “textese” — gives you more room. it doesn’t guarantee that everyone will understand what you’re trying to say.