To keep the subject in the front line. Do not be satisfied with “meter reading”, but validate that the discourse does not drift , that all the members of the team remain mobilized, and to be able to respond to any new situation. It will then remain to think about the first contact with these new potential customers in a revised, adapted diagram, in order to highlight the added value of our Company, a qualitative treatment to finish convincing each interlocutor to choose our solution, and finish convincing salespeople that the telephone, well used, remains an effective and necessary tool to perform.
To speak about the digital transformation of companies
The digital transformation of companies, more up to date? For Edith Taillart, nothing could be further from the truth! However, many companies still think it’s too late or that digital is not for them. Inbound France Phone Number List Marketing France 2020, the unmissable inbound event, was an opportunity for Edith Taillart to speak about the digital transformation of companies. It must be said that she is rather familiar with the issue of the digitalization of companies! Former Customer Marketing Manager at Numericable, Marketing Director at Sage and Marketing and Development Director at Viadéo, she is now Head of Marketing.
The messages you want to convey to your targets
New Business, Channel Customers at Euler-Hermès. Want to know all his good advice? Quickly watch Edith Taillart’s interview IG Users on the occasion of IMF2020! Digital strategy for companies: what keys to reflection? SMEs or large groups, companies wishing to embark on digital must ask themselves the right questions: Why go digital? Why should I go digital? What are my targets, how do they work? Where will I find them, and what interests them? For Edith Taillart, answering these questions is a necessary first step in defining a digital strategy: “ it is then easier to structure your strategy, which follows naturally since you know the messages you want to convey to your targets, the channels through which to do so and the tools to use.