By responding to everyone, by reacting to current events but also by presenting our innovations (for example the delivery of flowers without knowing the recipient’s address) and our new products (for example the Frozen 2 bouquet in partnership with Disney ). The interest of Twitter is to create links with very different people who share a common “passion”. For example when we talk about the game Final Fantasy 7 (because Aeris is a florist), we know that we are going to interest a community of gamers more than we could have reached by simply broadcasting bouquets of flowers.
The opportunity to play to win another person
Which is why we never ask during a contest to follow us. In addition, on Twitter we often offer Internet users the Belarus Phone Number List opportunity to play to win another person (and not themselves), in line with our desire to “create links” between people and spread love on the networks. social. On Facebook This is more “general public” communication, we react to news that affects most of the population. It often happens to use Twitter as a “lab” and broadcast the best tweets on Facebook. We also want to “create a link” with Facebook.
A link between people by creating publications
Create a link with our company by responding as much as possible to people who leave a comment But also create a link between people by creating publications that “remind someone” or that are easily IG Users shared. Of course, we also broadcast our floral news by presenting our new collections. On Instagram Instagram being a more “contemplative” network, we more regularly post photos of the floral creations that are available on our site. It is a “bubble” of tenderness that people can share with their friends. We also distribute content related to general public news, such as on Facebook. We use stories a lot to communicate about our various news.